Theme Building: Bringing the Digital Heroes Theme To Life at the Love Tomorrow Conference

In collaboration with Love Tomorrow, Tomorrowland's sustainability initiative, Two is a Crowd had the honor of conceptualizing the Digital Heroes theme at the Love Tomorrow Conference.This resulted in bringing together local and international influencers Dominique Palmer, Vinz Kante, and Jonathan Kubben, who leverage their online presence to champion sustainability. This case study delves into our approach, the dynamic panel discussion, and the compelling results achieved in inspiring a digital wave of positive action for our planet.

Two is A Crowd's PR service was spot-on. They deeply understood our goals and communicated effectively throughout our collaboration. Highly satisfied!

- Thomas Struyf, Marketing Love Tomorrow

  • With Love Tomorrow already envisioning the theme "Digital Heroes," they sought a creative partner to help conceptualize and bring this vision to life. The challenge was to craft a dynamic narrative and facilitate an engaging discussion.

  • We went straight to work and had immediately envisioned using the theme to amplify the voices of those contributing to sustainability. The theme was set: “social media as a force for good: how to make the planet go viral." We recognized the influential role content creators play in shaping public perceptions and behaviors, making them ideal advocates for environmental causes.

  • Speaker Selection: Our selection process involved a thoughtful consideration of each speaker and moderator’s commitment to driving positive change and resulted in putting forward the following content creators;

    Jonathan Kubben (speaker): globe-trotter, internet sensation, philanthropist and influencer, known for his unique journey with 'Mom I'm Fine'

    Dominique Palmer (speaker): a passionate British climate justice activist, student, and renowned speaker at the United Nations Climate Change Conference, fervently advocates for intersectionality and diversity in the environmental movement.

    Vinz Kante (speaker): LIMIT founder, producer, content creator and journalist, dedicated to addressing planetary boundaries and social justice.

    Wendy Agyin (moderator): co-founder of Gold Butter and empowering business coach at #SheDIDIT, is a passionate advocate for diverse entrepreneurs.

    This careful curation added a layer of authenticity to the panel discussion, amplifying the resonance of their messages and reinforcing the credibility of Love Tomorrow.

    Engaging Panel Discussion: A highlight of the conference was a captivating panel discussion featuring the promising influencers mentioned above The discussion delved into their experiences and insights on leveraging social media for environmental advocacy. The audience had the chance to ask questions in real time, leading to meaningful discussion.

Previous
Previous

Try Vegan

Next
Next

Dressr